Nollywood actor and filmmaker Daniel Etim-Effiong has made a remarkable entry into film directing, as his debut feature, The Herd, grossed N30.1 million in its opening weekend at the Nigerian box office.
According to data from the Nigerian Box Office, the crime thriller recorded N28.8 million between October 17 and 19, 2025, and a cumulative N30.1 million in its first week of release. This makes it one of the strongest debuts for a Nollywood title in the second half of 2025, solidifying Etim-Effiong’s transition from in front of the camera to behind it.
Co-produced by FilmOne Studios, ToriTori Films, Serendipity HHC, and Airscape, The Herd is a stirring exploration of love, family, and generational change set in South West Nigeria. It combines elements of crime and psychological drama, offering audiences a layered story that reflects the evolving themes of modern Nigerian cinema.