The announcement came during the World Sports Summit in Dubai, where Infantino emphasized the unifying power of football on the global stage.
“I can announce here a new partnership we have closed together to honour the best players, coaches and teams, here in Dubai,” Infantino stated. “We have enjoyed the sport, and now we will enjoy even more the unity the sport brings to the entire world.”
The FIFA Best Awards recognize outstanding achievements in world football, celebrating top male and female players, coaches, and teams. Recipients are selected through a comprehensive voting system involving fans, media professionals, team captains, and national team coaches who assess performances throughout the year.