For the first time, THISDAY Newspaper has been listed among the Top 50 Brands in Nigeria, as released in the 2025 edition of the annual Top 50 Brands Nigeria report.
The recognition marks a major milestone for the media organisation, which joins other leading corporate brands celebrated for excellence, consistency, and consumer trust.
Speaking during the formal presentation of the award certificate to THISDAY, at the newspaper’s corporate office yesterday, the Chief Executive Officer and Co-founder, Top 50 Brands Nigeria, Taiwo Oluboyede, said the ranking was based on a scientific model known as Brand Strength Measurement (BSM), a composite evaluation system that assesses brands’ popularity, consumer sentiment, online engagement, and nationwide presence.